On the e-commerce platform Xianyu (Idle Fish), artificial intelligence-driven transactions have seen remarkable growth over the past six months. The platform reported nearly ten million AI-related orders during this period, marking a substantial 157% increase compared to the previous year.
Notably, women account for a significant majority of these transactions, comprising approximately 62.4% of AI-related sales. This trend highlights a growing presence of female entrepreneurs actively engaging in AI-enabled commerce on the platform.
The surge in AI order volume indicates a broader shift toward integrating intelligent technologies within online marketplaces. As more users embrace AI tools for various services and products, platforms like Xianyu are experiencing accelerated growth and expanding opportunities for sellers across different demographics.
Industry experts see this momentum as a positive sign of evolving consumer behavior and technological adoption—especially among women—who are increasingly taking active roles in shaping the future of digital commerce.