The recently unveiled Samsung Galaxy S25 has sparked discussions, particularly highlighted by Macworld, regarding its apparent imitation of numerous features found in the iPhone. This observation ranges from the device’s sharp-edged design to Siri’s characteristic illuminated border.
The article concedes that both tech giants often borrow ideas from one another; however, it notes that Samsung’s approach tends to be more overt.
Mahmoud Itani from Macworld lays out his argument, kicking off with Apple Intelligence.
Apple Intelligence comes equipped with built-in ChatGPT functionality, with plans for integration with other systems like Google Gemini in the future. In contrast, one of Samsung’s standout AI capabilities is its framework designed to work with external chatbots, beginning with Google Gemini instead of its own Bixby AI.
When Gemini is activated, users see a vibrant text input box highlighted by a glowing border—mirroring Siri’s interface. Samsung also demonstrated the chatbot’s ability to handle both text and voice commands. Additionally, when users select text, a user interface strikingly similar to Apple’s Writing Tools appears, allowing for tasks such as proofreading or transforming the selection into a table.
The article further addresses features like the ability to record and summarize phone conversations, the natural language search functionality within the Photos application, and a tool reminiscent of Image Playground.
Other points of comparison include the Now Bar, which bears resemblance to Live Activities, and the inclusion of “cinematic audio” options during video recording.
In a response from 9to5Mac, it’s evident that Samsung does indeed draw inspiration from Apple. One common strategy involves quickly developing a version of a rumored iPhone feature, allowing Samsung to claim the title of ‘first’ while Apple takes its time perfecting its offering.
Conversely, it’s also clear that Apple has taken cues from Samsung, as tech advancements often get adopted by multiple companies once they become mainstream.
