TikTok has introduced a new feature that allows users to further personalize their “For You” page, giving you more control over your viewing experience.
One of TikTok’s biggest strengths is its highly effective algorithm, which tailors content to your preferences with impressive accuracy. Now, the company has announced a testing phase for a new option in the United States that will allow you to refine your feed even more.
Take Control
Soon, users will have the ability to specify the topics they want to see more or less of using sliders. Once the feature is available, you will be able to access it by navigating to “Content Preferences → Manage Topics.”
By default, you will see a range of topics including creative arts, politics, dance, travel, humor, beauty, and food, with sliders set at a neutral position. It’s up to you to adjust these settings. According to TechCrunch, these adjustments won’t affect your subscriptions, and changes won’t happen instantly.
Refine Instead of Reset
TikTok’s recommendation algorithm is often described as a black box; once you’re in, it can be tough to break away from the suggested content.
Previously, TikTok provided an option on its website that essentially allowed you to reset your feed and start fresh like a new user. With this new feature, you should have a better way to target the kind of content that the platform presents to you.
This option further enhances the app’s effectiveness. By targeting users so accurately, TikTok can keep people engaged for longer periods, which has raised concerns among regulators in the European Commission about its impact on the mental and physical well-being of minors.